The proven 4-phase system helping busy executives, entrepreneurs & high-achievers lose 5-15%+ body fat, boost metabolism, and reclaim unstoppable energy without starving, overtraining, or giving up their lifestyle.
The High-Performer
Optimization System
Because looking the part, feeling the part, and performing the part
shouldn't be three separate goals.
Who’s This Perfect For
You're a High Performer in business but your body is burning out
You've gained 5–25 lbs and lost your edge mentally and physically
You're exhausted, bloated, flatlined on testosterone (or estrogen), and wired-but-tired
You're doing many of the right things and still gaining - metabolism = MIA
You've tried keto, fasting, HIIT, or trainers… but nothing sticks
If you're a high-performer who's winning in business but losing the
battle with your health, this was built for you.
The High Performer
Optimization Method
Our 4-phase, data-driven method to help high-achieving men and women lose
5–15%+ body fat lbs, restore energy, and rebalance hormones/metabolism without
sacrificing lifestyle, freedom, or performance.
Foundation Reset™
Rewire your habits. Regain control.
We start with mindset, routines, and lifestyle design — the
foundation for lasting transformation.
Morning & evening routines
Stress management & recovery
Habit-building & schedule alignment
Metabolic Rebuild
Fuel to heal. Eat more, burn more.
We start with mindset, routines, and lifestyle design — the
foundation for lasting transformation.
Morning & evening routines
Stress management & recovery
Habit-building & schedule alignment
Precision Training Protocol
Train smarter. Build lean strength.
Customized workouts tailored to your goals, stress levels, and lifestyle — not a cookie-cutter plan.
3–5x/week strength training
Mobility, performance & body composition
Adapted to travel, time, and energy
Performance Sustainment
Lock in results. Thrive long-term.
Optimize, refine, and future-proof your health so your body keeps up with your success.
Midpoint labs & adjustments
Long-term strategy for energy & physique
Education to maintain results for life
CLIENT WINS
Want to get real results like these? See what our high-performing clients have
achieved.
"I lost 22 lbs in 4 months while actually
eating MORE than before. My energy is
through the roof and I'm hitting PRs in
the gym at 47."
Michael R.
CEO, Tech Company
"After years of yo-yo dieting, I finally
found something sustainable. Down 18
lbs, sleeping better, and my bloodwork
is the best it's been in a decade."
Sarah K.
VP of Operations
"Brad and Monique helped me
understand why nothing was working.
Now I'm lean, energized, and actually
enjoying food again. Game changer."
David L.
Entrepreneur
Hear What Just A Few Of Our
Clients Achieved With Our System
The Real Problem
You've been told to "eat less and move more."
But your body isn't broken, it's stressed.
Your hormones are out of sync.
Your metabolism is shot from chronic under-eating and
overworking.
And no 6-day HIIT plan is going to fix that.
What If You Could…
Wake up refreshed with zero caffeine crashes
Your hormones are out of sync.
Your metabolism is shot from chronic under-eating and
overworking.Look in the mirror and feel proud again
Crush your day without that 3pm slump
Rebuild lean muscle, libido, and metabolic resilience
Meet Our Team
Behind Every success is
a dedicated team
Brad Cleveland
Co Founder | CEO | Optimization Coach
Brad is the Men's Coach, dedicated to helping men build unbreakable discipline, confidence, and a strong foundation for lifelong success. He specializes in guiding men to unlock their full potential, develop the habits that create real, lasting change, and achieve peak performance both in and out of the gym. If you're ready to level up and build a body and mindset that last, Brad is here to make it happen.
Monique Castillo
Co Founder | COO | Optimization Coach
Monique is the Women’s Coach, committed to helping women break free from quick fixes and build a strong, confident, and sustainable lifestyle. Through mindset, nutrition, and fitness, she empowers you to create lasting habits, transform your body, and step into the best version of yourself without restriction or burnout. If you're ready for real, lifelong change, she’s here to guide you every step of the way!
Zero Risk
Transform, or you don't pay
100% Money Back Guarantee
Guaranteed, no exceptions.
Start Your Journey
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Individual results may vary, and testimonials are not claimed to represent typical results. All testimonials are by real people, and may
not reflect the typical purchaser's experience, and are not intended to represent or guarantee that anyone will achieve the same
or similar results.